We’re all about sustainability

Eating crickets might sound unconventional, but we think crickets are one of the smartest protein sources out there. By creating delicious and organic cricket-based products, we want to contribute to a more sustainable society: one where treating yourself also means doing goood for the planet and for your health.

why-organic

Why organic?

We've been asked this question often. In times where almost every brand tries to squeeze 'sustainability' into their product USPs, it's not always clear what the true benefits of organic food are, besides of having that shiny green leaf on your packaging.

Here's the short answer:

- It's better for the planet.
- It has the highest animal welfare standards.
- It's better for wildlife.
- It's better for people.

Organic farming is designed to respect nature, and to enhance the health of soils, water and air. No pesticides, no artificial fertilisers, no antibiotics. On top of that, it’s playing an important role in making our food system less dependent on finite resources, shifting towards a circular approach based on regenerating natural ecosystems.

Want to learn more on organic farming? Click here.

nutrition-and-the-nutri-score-label

Nutrition and the Nutri-Score label

What is the Nutri-Score?

The Nutri-Score is a nutrition label that converts the nutritional value of products into a simple code consisting of 5 letters, each with its own colour. Consumers can see at a glance how balanced or unbalanced a food product is - especially in the case of processed products. Nutri-Score enables consumers to make better and healthier choices, and is at the same time pushing the food industry to create healthier products. The system is recommended by the European Commission and the World Health Organisation.

How do we apply the Nutri-Score?

At KRIKET we use the Nutri-Score label as a compass to guide our decisions when it comes to developing healthy products. Our goal? Creating tasty products that are not only goood for the planet, but also for your body and soul. Everything starts with the cricket powder, which is packed with protein, fibre and vitamins. Want to learn more about the nutritional advantages? Click here! We mix it up with wholesome and nourishing ingredients. The result: balanced and yummy products with Nutri-Score A or B, designed to boost your day.

What about C, D and E?

The Nutri-Score is calculated per 100g or 100ml to ease comparison between products. However, you don’t always eat 100g of a product. The aim of the Nutri-Score is not that you stop eating products with score D or E, because also these products can be healthy. It just means our bodies don’t need it in that high quantities. Think about nuts, for example, which have a high amount of healthy fats. Or our range of Crunchy Crickets, which have Nutri-Score D yet contain 55% of the purest and most complete protein and are a real nutritional superbomb.

The bottom line? These products are meant to complete your meal or serve as a healthy snack and are part of a balanced diet in general.

More in-depth information on the Nutri-Score can be found on the official website of the Department of Health of the Belgian government.

packaging
Packaging

There’s a lot of talk about packaging these days – and that’s awesome! We should reduce the amount of waste we produce, reuse items as much as we can and recycle wherever possible. However, when it comes to packaging, the most sustainable solution from an environmental point of view is not always what you might think it would be. And so, unfortunately, a lot of greenwashing happens.

As a small company with sustainability at the core of our mission, we try to do the very best we can and strive for continuous improvement. Our choices are based on the latest innovations in the packaging industry, and we’re happy to be 100% transparent about them.

There’s a lot of talk about packaging these days – and that’s awesome! We should reduce the amount of waste we produce, reuse items as much as we can and recycle wherever possible. However, when it comes to packaging, the most sustainable solution from an environmental point of view is not always what you might think it would be. And so, unfortunately, a lot of greenwashing happens.

As a small company with sustainability at the core of our mission, we try to do the very best we can and strive for continuous improvement. Our choices are based on the latest innovations in the packaging industry, and we’re happy to be 100% transparent about them.

This is how we go about it

– Food safety and food quality are top priorities. We only use packaging solutions that guarantee optimal protection of our product, from our production site to the moment you open the packaging.

– We like to base our choices on life cycle analyses to know which packaging solution has the lowest GHG emission.

– We came to the conclusion that, for now, the best fit for KRIKET is locally sourced monomer polypropylene pouches. This solution ensures high food quality, uses less plastic compared to conventional plastic pouches, consists of one single material and is fully recyclable.

– End of life instructions are prominently featured on the design allowing the user the easily identify the type of material and put it where it belongs.

– We strive for a holistic approach: system thinking according to the principles of the circular economy.

– Whenever we can, we offer the option to buy our products in bulk in order to reduce the amount of packaging used.

– We acknowledge there is no 'one size fits all’-solution and remain up-to-date to continuously improve our packaging solutions.

valusect

Upcycling side streams with ValuSect

We believe crickets could play a crucial role in a circular food economy. That’s why we signed up for a subsidy offered by the European Commission to set up a pilot research project on growing crickets on side streams from the retail or food industry. And guess what? We got elected!

Now, it’s time to get to work. During our research with Thomas More Hogeschool and Inagro, we’ll test which types of food from the side streams crickets like the most, to maintain optimal living conditions for their lifetime. By upcycling these side streams, we’ll not only reduce food waste but also produce alternative, complete proteins of the highest quality at the same time. That’s what circular economy looks like in practice.

Keep an eye on our blog and socials to stay updated on our research!

consumer-behaviour

Consumer behaviour

Why do we eat what we eat? Why are weird-looking water creatures like oysters and lobsters considered an absolute delicacy? And why do we love moules frites so much over here in Belgium?

The truth about what we eat is all about taste and perception. About being curious. Today, 75 percent of the world's food is generated from only 12 plants and 5 animal species, while there’s so much more to discover. Remember the last time you’ve eaten something you’ve never tried before? Challenge yourself and celebrate the diversity of our edible landscape.

At KRIKET, that’s exactly what we’re going for. Insects have been a part of culinary traditions in Africa, Asia and Latin America for centuries. With over 2 000 edible species (and counting) registered, we think insects represent a huge reservoir of untapped culinary innovation.

That’s why we’re partnering up with HoGent to set up an ‘Insect barometer’. We’ll start measuring how many Belgians have already tried insects. And, if they have, how they liked it. If they didn't, why not? Keep an eye on this page and make sure to follow our socials to get the latest news.

transparency
Transparency

At KRIKET, we’ve got nothing to hide. We think that a big part of the problem with our current food system is it’s really hard to know where food comes from and how it is produced.

That’s why we have decided to share the origin of all the ingredients we use.

If you know a more local alternative to the ones we currently source, please share. We’re always trying to improve what we do.

PS: keep an eye on our blog. We will share stories on our cricket farm, production, suppliers, etc. Use the ‘transparency’ tag to find them!

a-closer-look-at-our-ingredients
A closer look at our ingredients
Bars
Ingredients Country of Origin
Hazelnuts Turkey
Agave syrup Mexico
Pumpkin seeds China
Oats EU (Germany/Finland/Estonia)
Puffed quinoa Bolivia
Rice syrup Belgium
Sesame seeds Ethiopia
Buckwheat China
Cricket powder The Netherlands
Hemp seeds China
Flax seeds China
Pistachio Turkey
Chia seeds Brazil
Chocolate drops (Fairtrade) France
Sunflower seeds China
Pecan nuts Mexico
Dates Tunisia
Salt Portugal
Granola
Ingredients Country of Origin
Oat flakes The Netherlands
Puffed quinoa TBC
Cricket powder The Netherlands
Sunflower seeds Bulgaria
Pumpkin seeds China
Flax seeds Kazakhstan
Sesame seeds Uganda
Chia seeds TBC
Agave syrup Mexico
Sunflower oil EU
Hazelnuts Turkey
Maple syrup Canada
Cacao powder TBC
Chocolate drops (Fairtrade) France
Dates Tunisia
Coconut powder Indonesia/Philippines
Pecan nuts Mexico
Salt TBC
Speculoos spices TBC
Crunchy Crickets
Ingredients Country of Origin
Whole crickets The Netherlands
Spices The Netherlands
Cricket Powder
Ingredients Country of Origin
Cricket powder The Netherlands